Innovation Games

Innovation Games Creating Breakthrough Products Through Collaborative Play HOHMANN, Luke

Includes twelve games that help you uncover your customers' true, hidden needs and desires. This work helps you learn what each game will accomplish, why it works, and how to play it with customers. It then shows how to integrate the results into your product development processes, helping you focus your efforts and reduce your costs.
€51,95

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Specificaties

Isbn
9780321437297
Uitgever
Pearson Education (US)
Druk
1e
Verschenen
01-01-2006
Taal
Engels
Bladzijden
192 pp.
Bindwijze
Paperback
Genre
Informatica

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