Sumesh Dadwal

Presents insights into applications of technology in marketing and explores effective ways to reach consumers through a wide range of devices. Highlig

A comprehensive book that delves into the intricate dynamics of small and medium-sized enterprises (SMEs) operating in developing economies, focusing

Many scholars have argued that technology, entrepreneurship, integrated business models and marketing are key to the success of any business, but in p

Asia is challenged by a number of non-traditional security issues including the food-energy-water nexus, climate change, transnational crime, terroris

This unique edition brings together the Non-Traditional Security (NTS) challenges in the Asian context and shows how NTS impacts policymaking in a glo

About the Book As an entrepreneur or business leader, are you feeling anxious about: How to grow your business further? How to be more profitable? Wh

Investigates the cultural, financial, and social factors affecting research and knowledge management in higher education institutions. The book consid